Young girls in their millions, are familiar with their "Mota-vator," an 18-year-old YouTube personality who has built herself a media and fashion empire, and she does it all from the comfort of her Northern California home.
Mota, graduated from high school last year, still lives with her parents in a quiet northern California city.
The family around her would prefer to remain confidential, but is amazingly a "video superstar". She makes "haul videos" this is a new YouTube genre. These videos are recorded almost always by women who return from shopping and then create video recordings in which they discuss their latest shopping trip "hauls" for the camera.
Bethany Mota is from Los Banos, California. Her creation was the YouTube channel she named Macbarbie07. Since then she has become a teenage YouTube star from seven years of video blogging. In that period she has built up a following on YouTube up 7 million subscribers her love to watch and comment upon her personal products-related (fashion and beauty related) videos.
She uploads videos which show outfit ideas, She records makeup and hair tutorials, but not only that she posts recipes, and even do-it-yourself ideas!
She has since expanded into her own fashion line at Aéropostale. She has gone on multiple tours, which she calls her "motavatours" to meet and interact with fans.
Hers is an average family. It comprises her parents and her sister, Brittany who is 5 years her senior. Reportedly, in online chat, it is said that she was bullied in grade school and turned to YouTube as a means of escape. She adored what she saw on YouTube, and she discovered the whole beauty and fashion scene via YouTube. Her first video was a Mac and Sephora "haul", which she posted to her channel in 2009. It is said to be still up on her channel at the time of writing this.
She now has a fan base bigger than Taylor Swifts! At about 7,000,000 subscribers! She has an Instagram, Twitter, Facebook, tumbler, Pinterest accounts and more! She has posted over 300 videos.
In late 2013 Bethany Mota's style sense led her to an agreement to design a line for Aeropostale. Last December (2014) saw her launch her own clothing line. In February of 2014 she went on a "Motavatour".
In only five years she has been a YouTube sensation. She has become a recognized fashion designer and beauty expert, and along the way has also become one of the most recognizable names on social media.
Now, Bethany's YouTube channel has been viewed more than 500 million times. From a pastime originally intended as a fun way for a tween girl to share her opinions on fashion and style, has earned her a devoted following on multiple platforms.
Now with her own clothing line at retailer Aeropostale, She is earning an estimated $40,000 per. She is an inspiration to pre-teens everywhere who've ever struggled with boredom, shyness and bullying.
She most recently launched her new scent Bethany Mota fragrance.
How does she do it? Well we think that it is all down to Bethany's charismatic personality, and her uniquely acute eye for popular trends.
She looks unstoppable now and looks like she is on a path to great fame and success!
Check out her YouTube channel macbarbie07 the channel named after her, and her v-log channel about bethany's life!
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